Web Advertising Is Bound To Pop Up In Your Web Design Career
Is Pop Up Advertising Giving Web Site Design a Bad Name?
I don't know anyone who likes pop up web advertising. In terms of invasion and irritation, it is right up there with spam. Apparently, others think the same - the first convicted spammer just got nine years in Virginia. Nevertheless, whether you end up writing web adverts, or trying to avoid them, they will form a part of your web design career.
Programmers and web site designers are constantly finding ways to block pop up advertisers. Advertisers, in turn, are constantly finding ways to get around this by using a different code. A third of US online households now use ad blocking technology.
Web Advertising and the Online Degree
In the UK, the amount of money spent on web advertising has now overtaken radio advertising expenditure and is soon expected to outstrip money spent on billboards. Research undertaken by the Interactive Advertising Bureau (IAB) attributes this to the so-called triple crown:
- Cheaper broadband now accounts for half of the UK's Internet users.
- Technical restraints have been eased for website designers.
- Consumer confidence is higher in the Internet.
The popularity of the online degree has risen at the same time - and it's no surprise. Both online degrees and web advertising have taken advantage of the cultural, technical, and educational renaissance that is the Internet.
If you plan to do an online degree in website design, expect Web Advertising specialties to be available soon.
